Fitness




Humans Were not Meant to Run Long Distances?

Whenever you hear a fitness professional talk about what humans were meant to do, your bullshit meter should be pinging. Online fitness gurus love to vomit forth all sorts of hypotheses about what the human body was designed to do. And, when I say hypotheses, I mean uneducated, ignorant guesses. Those who place a lot...

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15 Habits Habits of (Successful) Internet Fitness Personalities

By Eric Troy and Joe Weir If you've found this article, you are probably trying to figure out how to be a successful internet fitness professional. You want the followers, the eBook sales, the successful blog, all of it. Most of all you want the A gift to sweaty-palmed people everywhere.bro-fists (virtual or...

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Risk Aversion and Fear Avoidance in the Fitness Industry

I was reading a long and engaging article the other day by a fitness trainer who was reacting to what she saw as hypocrisy in the fitness industry. I very much appreciate the article and I let her know as much in my comments. But as much as I appreciated the central statements being made about the specific instance...

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What is Bulletproof, Fitness Industry?

Sorry, fitness peeps, I'm not buying your bulletproof promises. I want a fitness expert, strength coach, or anyone who knows, to define the word bulletproof for me. I know we can define what bulletproof means in regards to actual physical bullets fired from a gun, but I want to know what it means in regards to fitness,...

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Being Fit Versus Looking Fit: Challenging the Richard Simmons Haters

By Eric Troy This may come as a surprise to you, but the way you look does not prove how fit you are. Watch a reality show where the contestants have to do an endurance challenge. Most people will assume that the most muscular individuals will win the challenge. But, most of the time, it is the least fit looking...

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My Trainer Makes Fun of Me on Social Media - Should I Find a New Trainer?

It is as simple as this: Clients expect a certain amount of confidentiality and professionalism when they hire a personal trainer. Most will assume that a fitness trainer will not make their personal business a source of water-cooler gossip, and certainly, they will not expect to be made fun of on social media posts....

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People Don't Work Hard Mr. Fitness Trainer?

I try to keep my cool, but when 20-something certified fitness trainers start going on about how nobody wants to work hard, I start getting antsy. Sometimes I think that before you make such a statement you should have to list out your job history. Does it look something like this? 2012: Graduated High School 2013:...

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Literally True But Misleading Claims in Health, Fitness, and Nutrition Advertising

What if I told you that my brand of headache medicine may make your headache go away faster than another leading brand, such as Excedrin? What would you take my claim to mean? If you are like most people, you will take the word may to mean 'probably will' or simply will. However, that is not really what the word may...

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